Bollywood actors back Jabong Online Fashion Week
Feb 12,2015
New Delhi, Feb 12 (IANS) Actresses Neha Dhupia, Kalki Koechlin and Esha Gupta along with actor Kay Kay Menon and supermodel Carol Gracias spruced up the Bollywood quotient at the preview of the second season of Jabong Online Fashion Week (JOFW), aimed at providing a platform to budding talent.
The exclusive preview, which took place here at The Grand Wednesday evening, witnessed the actors walking the ramp for various designers.
Kay Kay, who flaunted a creation by designer Rahul Singh, looked dapper in a cream coloured traditional kurta-pyjama. He completed his look with a golden jacket and a jooti, and lauded the "wonderful effort" of providing a platform to young talent.
Former Femina Miss India title holder Neha looked ravishing in a quirky colourful Poonam Bhagat dress, and she too was appreciative of JOFW, "which encourages new talent".
Another big screen diva on the ramp was Esha, who came into limelight with 2012 film “Jannat 2”. She was seen flaunting a pink coloured gown by designer Jaya Misra.
The Delhi-born beauty, who donned a simple yet effective look for the event, told IANS that the fact that JOFW is an online event, "gives talents a larger scale to reach out to people".
"With this effort, every designer will get a chance to open his own store (literally)," she added.
There was also Kalki Koechlin, who sashayed down the ramp in an ensemble by Niharika Pandey.
Apart from them, the second season also featured young designs including Aesthetical Cubes, Sougat Paul, Nitya Bajaj, Preeti S Kapoor, Niket Mishra, Kanika Goel, Sonia Jetleey and Siddartha Tytler.
The apparel designers, models, hairstylists, photographers, makeup artists and accessory designers who showcased their work at the preview event, were finalised via the online shopping portal by jury members Nandini Bhalla, Varun Bahl, Colston Julian, Vidya Tikari, Lubna Adams and Noyonika Chatterjee.
During the event, the spring-summer 2015 collection of Britain-based high street brand, Dorothy Perkins was also showcased.
The idea behind JOFW is to provide a platform to the country's youngsters, who are looking forward to make a career in the fashion industry.
“Our brand stands for fashion. It was an effort to bring the fashion property online, where it can be showcased to the whole Indian market at a single place. Starting from Feb 12, people will see the new trend and ideas of these young designers, who we have been chosen,” Praveen Sinha, managing director and founder, Jabong.com said.
The creations of the chosen talents will be displayed on the website of the e-commerce portal from Feb 12-17.
Top Stories
Salman Khan Recalls Jail Days on Bigg Boss: '70 People Shared One Bathroom,' Emotional Story Goes Viral
Aug 03,2026
Bollywood superstar Salman Khan made a special appearance on the reality show 'Alliance', currently streaming on Prime Video, to support his brother Sohail Khan. During an interaction with contestants, Salman reflected on his past jail experiences, sharing details about the harsh
Bhumi Pednekar: Trolled over her reaction in support of PM Modi; users said, "You should stop thinking..."
Aug 03,2026
Bollywood actress Bhumi Pednekar has found herself at the center of a social media controversy after sharing a video criticizing the use of abusive language against Prime Minister Narendra Modi during a recent protest. While some users supported her appeal for respectful public discourse,
Kangana Ranaut Shares Childhood Photo as Sita Amid CJP Row, Says 'Blessings to Liberals'
Jul 31,2026
Actor and BJP MP Kangana Ranaut has once again grabbed headlines after sharing childhood photographs of herself dressed as Goddess Sita on social media. The post comes amid her ongoing verbal exchanges surrounding the CJP controversy, with Kangana writing a brief but pointed caption: "My
'Jan Nayagan' Movie Review: Vijay's Final Film Is Overshadowed by Politics, 3-Hour Runtime Tests Patience
Jul 23,2026
Vijay's much-awaited farewell film, Jan Nayagan, arrives with massive expectations, marking the superstar's final appearance on the big screen before his full-time political journey. While fans hoped for an unforgettable send-off, director H. Vinoth delivers a film where political messag
Jantar Mantar Protest: From R. Madhavan to Alia Bhatt, Celebrities Rally Behind Students; Here's What They Said
Jul 23,2026
The nationwide outrage over the alleged NEET paper leak has intensified, with thousands of students staging protests at Delhi's Jantar Mantar and demonstrations spreading across Mumbai and several other cities. Protesters are demanding a transparent investigation into the examination cont
Vijay's 'Jana Nayagan' Creates Box Office Storm: Two Major Tamil Films Postponed as Fans Celebrate Thalapathy's Final Movie
Jul 16,2026
The excitement surrounding Thalapathy Vijay's highly anticipated film 'Jana Nayagan' has reached unprecedented levels ahead of its July 23, 2026 release. Widely believed to be Vijay's final film before entering full-time politics, the movie has prompted two Tamil filmmakers to postpone
Salman Khan’s New House Approved: Is He Finally Leaving Galaxy Apartments After 52 Years?
Jun 30,2026
Rumours about Salman Khan leaving his iconic Galaxy Apartments residence have been making headlines after reports claimed the Bollywood superstar was preparing to move into a new luxury home in Bandra. However, the reality is quite different. While the Khan family's sea-facing Bandra prop
Security Breach Involving Arbaaz Khan: Intruder Jumps Into Actor’s Car, Removed by Bouncer
Jun 17,2026
Actor Arbaaz Khan recently found himself at the center of a security scare during a public event in Kolkata. A video from the incident has gone viral on social media, showing an unidentified man allegedly forcing his way into the actor's car as he was leaving the venue.The unexpected inci
Entertainment News
Salman Khan’s New House Appr
Jun 30,2026
Security Breach Involving Arba
Jun 17,2026
‘Happy Birthday to the Queen
Jun 17,2026
Kangana Ranaut Breaks Silence
Jun 12,2026
Anupam Kher Scolds David Dhawa
Jun 04,2026